I audited your customer journey.
Here’s what’s weakening future bookings.
Your venue is busy, but discovery is low. Most guests already know you.
Your social presence documents the menu, not the experience of choosing you.
There is little pull for first-time visitors, which slowly reduces future regulars
Review sentiment has shifted recently. Expectations are rising faster than the brand experience communicates
What i noticed.
If you want the full notes from this audit, you can view the detailed report here.
Busy venues rarely notice decline early.
It first appears as slightly harsher reviews, then fewer new faces, then quieter seasons.
How guests decide where to go tonight
People don’t analyse restaurants. they recognise them in seconds.
A static menu that guests browse but don’t decide.
When choosing a restaurant, clarity beats variety.
How this works week to week
Phase 1: Understanding
First, I learn how your venue actually fills seats. Busy nights, quiet nights, regulars and first-timers.
Phase 2: Ongoing management
I align marketing with your service capacity, staff flow and peak trading periods. I handle the day-to-day marketing execution so you’re not chasing posts, messages or promotions during service.
Phase 3: Review & adjust
Each month we review performance against real behaviour. Bookings, repeat visits and demand patterns, and adjust accordingly.
The Experts.
Nikita | Lead Strategist & Creative Director
I operate as an external marketing department for a small number of hospitality venues. My role isn’t to produce content. It’s to make sure marketing decisions align with how your venue actually trades. Busy nights don’t need marketing. Quiet periods do.
I work with a limited number of venues so I can stay embedded in day-to-day operations rather than operating as an agency.
Antonia | Lead Content Producer
Antonia handles on-site capture and production to consistently document the real service experience. Kitchen, atmosphere, and guest moments, without interrupting operations.
This allows marketing to run in the background while your team focuses on service.
Want to see the vision in more detail?
15 minutes — I’ll explain what I noticed about your venue.